14 Social Media Statistics

Over the years, technology has advanced a lot. This has led to a lot of new social media platforms emerging. These social media platforms were originally used for the purpose of networking. In recent times, these social media platforms have evolved to become the 'go-to' places for marketing businesses and brands.

Numerous brands and businesses are opting to go social because a majority of their target audience could be found on such social media platforms. In order to carry out social media marketing effectively, it is essential for social media marketers to understand the mindset of their audience as well as the usage statistics of these platforms.

The infographic below, titled 14 Social Media Statistics You Didn't Know highlights some essential statistics of social media platforms, we otherwise wouldn't have paid attention to.

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